SoftwareSeni vs AT Digital: Enterprise Scale Meets Boutique Agility

AT Digital offers marketing plus development, but can they scale when your business needs 20 developers tomorrow?

When you need quality software development at scale, you face a choice: work with a boutique agency that wears multiple hats, or partner with a specialist that has 200+ developers ready to deploy. AT Digital brings digital marketing and development together under one roof—a compelling offer for small projects. But when you need to scale fast, build complex platforms, or access enterprise-grade security, the limitations become clear.

Ready to scale your development team? Get in contact with us to discuss your project.

Why Choose SoftwareSeni

65-85% cost savings compared to local Australian development rates. You can access senior developers for $27-35/hour effective rates versus $80-330/hour for local talent—without compromising on quality or communication standards.

200+ developers ready to deploy in days, not months. You can scale from 2 developers to 20 in a single sprint. Our bench of pre-vetted talent means you get resources online and productive at speeds other providers dream of. AT Digital’s 20-30 person team cannot match this scaling capacity.

4.1 years average developer tenure—double the industry standard. You can build long-term partnerships without the constant disruption of team changes. 75% of our employees would recommend SoftwareSeni to friends, creating stability that protects your project knowledge and reduces onboarding overhead.

Trusted by Leading Brands

180+ clients including Gumtree, RedBalloon, and major enterprise platforms trust SoftwareSeni for their development needs.

“Onboarding new people and scaling is a breeze, with new resources coming online and being productive at speeds other providers dream of.” — Head of Engineering, Funraisin

AWS Select Consulting Partner | ISO 27001 Certified | Google Cloud Platform Certified | Microsoft Azure Certified

What Makes SoftwareSeni Different

Scale Fast, Save More

AT Digital positions itself as a full-service agency with marketing and development capabilities. While they offer competitive rates starting at $990/month for retainers and $80-120/hour for development work, their 20-30 person team faces inherent scaling limitations. When you need to expand your development capacity—adding 5, 10, or 15 developers to meet a launch deadline—a small team structure creates bottlenecks.

SoftwareSeni provides immediate access to 200+ developers across our Yogyakarta, Jakarta, and Bandung offices. You can scale your team from 2 developers to 20 in days, not months. Our bench of pre-vetted talent eliminates lengthy recruitment cycles. You interview candidates, we handle all HR activities, and your new team members integrate seamlessly with your existing workflows.

When Funraisin needed to scale rapidly, they found “onboarding new people and scaling is a breeze, with resources coming online and being productive at speeds other providers dream of.” This agility comes from having depth—something a 20-30 person team cannot match.

Your effective rate with SoftwareSeni averages $27-35/hour—delivering 65-85% savings compared to Australian local rates. AT Digital’s hourly rates of $80-120 may work for small projects, but when you need 10 developers working full-time, the maths changes dramatically. You can save 400, 000−600,000 annually compared to hiring locally, or $250,000+ annually compared to AT Digital’s rates.

Quality Without Compromise

Many agencies talk about quality, but few back it up with certifications. AT Digital holds Google Partner and Shopify Partner status—valuable for their digital marketing and e-commerce work. However, their dossier shows no mention of ISO 27001 certification or other security frameworks that enterprise clients require.

SoftwareSeni is ISO 27001 certified—the globally recognised information security standard. We rewired our company from the ground up for security: device encryption on all endpoints, office VPN requirements, continuous cybersecurity training, OWASP secure coding practices, and regular penetration testing. Our offices feature 24/7 security guards, network-controlled biometric access, and isolated workstation areas.

You can also tap into certified cloud expertise: we are an AWS Select Consulting Partner with certified developers across Google Cloud Platform and Microsoft Azure. AT Digital mentions various technology platforms (WordPress, Shopify, React, Webflow) but lacks the formal cloud certifications that ensure your infrastructure is architected correctly from day one.

Quality also means consistency. Our Australian project management team in Sydney brings Western business practices, communication standards, and client services—while our Indonesian development teams deliver the technical excellence. This hybrid model means you get morning stand-ups with your PM in Australian time zones, not asynchronous updates that arrive overnight.

Client testimonials consistently highlight our professionalism: “Not only do they write great code, they are extremely professional” and “Quality of their developers has been excellent.” AT Digital’s global presence across 5 continents sounds impressive, but coordinating across Australia, Singapore, USA, Sri Lanka, and Czech Republic creates complexity. Our focused structure—Sydney PM, Indonesian development—eliminates coordination headaches.

True Partnership Model

AT Digital emphasises flexibility with their 30-day money-back guarantee and no lock-in contracts. These policies reduce client risk, and we respect that approach. However, true partnership goes beyond contractual flexibility—it requires scale, stability, and commitment to long-term relationships.

Our average developer tenure is 4.1 years—more than double the industry standard. When you work with SoftwareSeni, you are not constantly re-training new developers or losing project knowledge to turnover. AT Digital’s remote-first environment and global distribution may sound appealing, but distributed teams across multiple continents can create retention challenges. Our focused Indonesian locations in Yogyakarta (Indonesia’s largest university city) attract and keep top talent.

You can start with 2 developers and scale to 20 without changing vendors. We offer flexible models: augmented team extension for individual specialists, or dedicated development squads with PM, developers, and QA bundled together. AT Digital’s smaller team size means they may struggle to support multiple large clients simultaneously—forcing them to choose between projects or stretch resources thin.

Long-term client relationships prove partnership quality. Many of our clients have worked with us for 5-10+ years. “We have scaled with them as our business has continued to grow” (Head of Engineering, Funraisin). These relationships span from small initial teams to full-scale operations.

We also handle the entire SDLC: Product/UX design → Engineering → DevOps → QA → 24/7 Support. You can work with one partner instead of coordinating between a marketing agency, a development shop, a QA vendor, and a DevOps consultant. AT Digital’s dual focus on marketing and development means they excel at integrated campaigns, but when you need deep DevOps expertise or comprehensive penetration testing, specialist depth matters.

Cost Comparison: SoftwareSeni vs AT Digital

Understanding total costs helps you make informed decisions. Here is how the numbers compare for a typical project requiring 3 full-time developers, 1 QA engineer, and 1 project manager:

However, these numbers only tell part of the story. AT Digital’s pricing includes retainer fees (990−12,000+/month) and hourly work ($80-120/hour) that can fluctuate based on scope. SoftwareSeni offers transparent, predictable pricing: fixed monthly rates for dedicated teams or clear hourly rates for augmented resources.

Hidden costs matter. When agencies lack depth, they often bring in subcontractors for specialised work—adding markup and coordination overhead. AT Digital’s 20-30 person team cannot cover every technology stack in-house. With SoftwareSeni’s 200+ team across 100+ technologies, you rarely need external specialists.

Scaling costs escalate quickly. If your project grows from 3 developers to 10 developers, can your partner accommodate that growth? With AT Digital’s team size, absorbing 10 developers for your project means dedicating 30-50% of their entire workforce to you—creating resource conflicts and potentially compromising quality under pressure.

Total value comparison: Over 12 months, choosing SoftwareSeni can save $40,000+ compared to similar hourly arrangements while providing greater scaling capacity, security certifications, and team stability. You get enterprise-grade infrastructure (ISO 27001, multi-cloud certified), Australian project management, and the peace of mind that comes from a 10+ year track record.

Frequently Asked Questions

What is SoftwareSeni?

SoftwareSeni is an Australian-managed software development company founded in 2013, specialising in managed team extensions and custom software development. We operate a hybrid model with Australian project management in Sydney and development teams across Indonesia. We have grown to 200+ employees serving 180+ clients globally with 1,800+ completed projects. We are bootstrapped—no VC funding—which means we focus on sustainable relationships rather than aggressive growth at client expense.

Why choose SoftwareSeni over AT Digital?

AT Digital excels at integrated digital marketing and development for smaller projects. However, when you need to scale development capacity quickly or access enterprise-grade security certifications, SoftwareSeni provides advantages. Our 200+ developer team can scale your project from 2 to 20 developers in days, while AT Digital’s 20-30 person team faces inherent constraints. We are ISO 27001 certified and hold AWS Select Consulting Partner status. Our 10+ year track record and transparent pricing deliver stability and value.

How quickly can SoftwareSeni scale my team?

You can scale from 2 developers to 20 in a single sprint—often within days. We maintain a bench of pre-vetted developers ready to deploy, eliminating lengthy recruitment cycles. You interview candidates, approve your team, and we handle all HR activities. This agility comes from depth—200+ developers across multiple offices means we can absorb large team expansions without compromising quality. AT Digital’s smaller team size (20-30 employees) means they need to recruit externally for scaling.

Is quality guaranteed when working offshore?

Quality concerns are valid, which is why we invested heavily in certifications. SoftwareSeni is ISO 27001 certified—the globally recognised information security standard. We are also an AWS Select Consulting Partner with certified developers across Google Cloud Platform and Microsoft Azure. Our Australian project management team ensures Western communication standards, while our Indonesian development teams bring technical excellence. Client testimonials validate quality: “Quality of their developers has been excellent” (CTO, Pureprofile).

What about security and compliance?

Security is non-negotiable for modern software development. SoftwareSeni is ISO 27001:2013 certified, meaning we rewired our company from the ground up with comprehensive security controls. All endpoints use device encryption, office access requires VPN, we conduct continuous cybersecurity training, and implement OWASP secure coding practices. Physical security includes 24/7 guards, network-controlled biometric access, and isolated workstation areas. AT Digital does not mention ISO 27001 or similar security frameworks in their materials.

How does pricing compare to local Australian developers?

Australian developers typically cost $80-330/hour (AUD), while SoftwareSeni’s effective rate averages $27-35/hour (USD)—delivering 65-85% cost savings. For a team of 5 developers, you can save 250, 000−400,000 annually compared to hiring locally. AT Digital’s hourly rates ($80-120/hour) fall between offshore and local costs, but lack the scale advantages. Our transparent pricing—fixed monthly rates for dedicated squads or clear hourly rates—eliminates surprises. You also avoid hidden costs from expensive subcontractors.

What technologies does SoftwareSeni support?

We support 100+ technologies across the full development stack. Backend: Node.js, Laravel (PHP), ASP.NET, .NET Core, Python. Frontend: React.js, Angular, Vue.js, WordPress. Mobile: Flutter, React Native, native iOS, native Android. Cloud & Infrastructure: AWS (Select Consulting Partner), Google Cloud Platform, Microsoft Azure, Docker/Kubernetes, CI/CD pipelines. We provide end-to-end services: Product/UX Design, Engineering, DevOps, Quality Assurance, 24/7 Support, Security & Penetration Testing.

Can I see client success stories?

We have worked with 180+ clients including major brands: Gumtree (Australia’s leading marketplace), RedBalloon (5,000+ unique experiences platform), Reapit’s AgencyCloud (estate agency technology), GoSwitch (energy comparison platform), Pureprofile (market research platform), Funraisin (fundraising platform), and Traveloka (major Indonesian travel platform). Our industries span PropTech, travel, marketplaces, media, SaaS, real estate, healthcare, education, and automotive. Many relationships span 5-10+ years, demonstrating long-term partnership quality.

What if I need to scale up or down?

Flexibility is built into our engagement models. You can scale up or down to meet changing needs. Our augmented team extension model offers pay-per-use pricing: add individual specialists or small teams that integrate with your existing staff, then scale back when projects complete. Our dedicated development squad model provides complete teams in Small, Medium, or Large configurations that you can adjust as requirements evolve. We maintain a bench of pre-vetted talent ready to deploy.

Do you offer ongoing support after launch?

Yes, comprehensive support is part of our service offering. We provide email, phone, and after-hours support with tiered support models and 24/7 availability options. Our DevOps team handles hosting, monitoring, and infrastructure with 99.9% uptime SLA guarantees. We offer proactive 24/7 monitoring, quick issue resolution, scalable hosting solutions, and security/penetration testing. Many clients maintain long-term relationships with us, treating SoftwareSeni as an extension of their internal team rather than an external vendor. This continuity protects your project knowledge—our 4.1 year average developer tenure means the people who built your platform remain available to maintain and enhance it years later.

How does the Australian-Indonesian model work?

Our hybrid model delivers the best of both worlds. You get Australian project management in Sydney handling client services, communication, and business alignment—ensuring Western business practices and Australian time zone availability. Our Indonesian development teams in Yogyakarta, Jakarta, and Bandung provide technical excellence at cost-effective rates. This separation of concerns means you never compromise: your PM understands your business context and speaks your language, while your developers focus on writing quality code. The time zone overlap between Indonesia and Australia enables real-time collaboration, not asynchronous handoffs.

Ready to Scale Your Development Team?

You have seen the comparison: 200+ developers ready to deploy, 65-85% cost savings, ISO 27001 certified security, and 4.1 year average tenure that protects your project knowledge. AT Digital brings value for small integrated marketing and development projects, but when you need enterprise scale, security certifications, and the capacity to grow from 2 to 20 developers overnight, specialist depth matters.

SoftwareSeni has delivered 1,800+ projects for 180+ clients over 10+ years. We are bootstrapped—no VC pressure—which means we build sustainable, long-term partnerships focused on your success, not investor metrics. Our hybrid Australian-Indonesian model brings Western communication standards through our Sydney office, combined with technical excellence and cost efficiency from our Indonesian development teams.

Migration support available: If you are currently working with AT Digital or another provider and need to scale beyond their capacity, we offer seamless transition support. Our team can review your existing codebase, understand your architecture, and onboard new developers who integrate with your processes.

Get started with SoftwareSeni — Scale your team in days, not months Book a consultation — Discuss your project with our Australian team

Ready when you are. Let’s build something remarkable together.